The Integration of Facebook, WhatsApp, and Instagram Messaging

Facebook CEO Mark Zuckerburg announced recently plans to integrate Facebook, WhatsApp, and Instagram messaging capacities. This change will allow end to end user messages to be encrypted and enable them to communicate cross-platform between apps. Along with these three platforms, the underlying message infrastructure will continue to operate as independent apps. The combined users ofContinue reading “The Integration of Facebook, WhatsApp, and Instagram Messaging”

Why are small companies benefiting from social media marketing?

You constantly seek new ways to get the brand of your company onto the the roster of potential customers. If you don’t, it’s a great way to engage and attract new customers using social media in business. In fact, small social media marketing strategies have an advantage compared to large companies. Why does it happen? The effectiveness of social media leads to participation. If a company doesn’t engageContinue reading “Why are small companies benefiting from social media marketing?”